Behavioral Targeting is an online targeting technique that uses information collected about an individual's web-browsing history, such as the pages they have visited or the searches they have made. Then we select which advertisements to display that are believed will pique their interest to cause an action. DAS owns proprietary tools that accelerates the process and with a high degree of accuracy employs AI (Artificial Intelligence) Software giving/serving specific choices in an attempt to conclude the type of deal focused upon.
In the event we are not successful we then try again using a method of Retargeting That is a combination of info we lifted from the visitor and while observing their preferences, picked algorithms that will create a strategy which is 95% correct in delivering a version of message (s) that we will be using to engage your prospective customer. Our orchestration of this tool has been significantly perfected to conclude favorable results.